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Turn data and detail into a story people care about.

We design annual and impact reports that don’t just tick the compliance box; they make people stop, read and care. Our job is to make the whole process easy for you: from messy content to a clear, beautifully designed report that shows the real difference you’ve made.

We handle the detail, deadlines and design thinking so you don’t have to. You stay focused on the story, we take care of everything else.

Who is this for?

We work with purpose-led organisations; charities, not-for-profits and ethical businesses who want to show their progress and impact clearly, without the chaos that usually comes with big design projects.

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Annual reports that turn complex data into clear, engaging stories people actually read.

Impact reports that show the real difference you’ve made — clearly, confidently and beautifully.

White papers that turn expert insight into clear, credible and beautifully designed thought leadership.

Our process

Reach Out
We start with a call or briefing session. What’s the purpose of the report? Who’s it for? What’s the key message? Are there deadlines, approvals, or politics to navigate?

Outcome:
A shared understanding of scope, goals, timelines, and what success looks like.
Extract the Story
We help shape your story. That might mean reviewing a draft, editing it, or even advising on what to cut. We’ll work with you to find a clear, logical structure that flows well and lands the message.

Outcome:
A solid content framework — with the right tone, order, and emphasis.
Plan the Layout
We sketch out how it’ll look before diving into design. Think of this like a blueprint — layouts, content hierarchy, and how we bring key messages to life with infographics, pull quotes, charts, etc.
 
Outcome:
Signed-off sample spreads that lock in the visual direction.
Own the Visuals
Now we design the full report — bringing in your brand style or creating a tailored look that fits the subject. We’ll sort typography, imagery, icons, data viz, and ensure it’s readable and engaging.
 
Outcome:
A full, beautifully designed report that works in print and on screen.
Review Together
We build in space for feedback — from you, your team, your trustees, whoever needs to have eyes on it. We make sure your final version is clean, correct, and signed off.
 
Outcome:
A finalised report with all feedback addressed and no last-minute panic.
Turn It Loose
You get your report in the right formats — print-ready, screen-friendly, accessible if needed. We can even help with print management, social cut-downs, or web versions if you want to make a splash.
 
Outcome:
A polished, professional report ready to send, print or publish online.
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“Elbow has delivered a multitude of communications materials, all within challenging timescales and which have been on-brand and on-budget. They are able to maintain a high level of creativity with any project given and were quickly able to grasp our brand needs.”

Communications Officer
Healthwatch

"Elbow worked closely with our team to help refine core messaging, responding quickly to new design request and ensuring we communicate effectively with our members in a simple, concise way at all times." 

Business Development Manager
Serve & Protect Credit Union

"I found working with Elbow like a breath of fresh air - they are really approachable, thoughtful and helpful - nothing was ever too much trouble. They are also good fun - I always really enjoyed our meetings and catch-up calls!"

Marketing Director
Salix Finance

Let’s start a conversation and make your next report your best one

London / Essex

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